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Why You'll Love PBO

We’re redefining what eyewear can and should do for serious anglers, hunters and shooters by creating a new category called Technical Eyewear. Not just better sunglasses - an entirely different approach utilizing game-changing technology to enhance your performance in specific pursuits.

Choose your pursuit. Choose your lens. Choose your frame.

Different Strategy. Different Tech.

PBO was founded on a lens first strategy and a promise of relentless innovation to produce optics that elevate your instincts and never hold you back.

More than a fashion accessory, Technical Eyewear is focused on solving problems like not being able to see the distinct edges of a sand pocket next to a grass bed or your electronics while wearing polarized lenses…and many more.
We reject the lazy legacy one-lens-fits-all mentality and partnered with Zeiss Optics to develop SpectraLoc™ to formulate lenses that highlight what matters most in each environment, so you can be more successful.

Introducing SpectraLoc™

Color Balance

Color balance is the science of intensifying and muting colors. PBO’s SpectraLoc technology highlights the right colors while reducing color noise to give you a distinct advantage in different environments.

Contrast

Contrast is the measured difference between the light and dark areas in your field of view. Too little and the target blends with the background, too much and you lose detail. SpectraLoc’s contrast optimization reveals what’s hidden from the naked eye.

Glass is Heavy and Plastic Sucks

PBO engineers optically perfect lenses made from Polyamide, an advanced nylon polymer, producing a sight picture clearer than glass, at a fraction of the weight.

Table Stakes

Minimum requirements for a premium eyewear company to enter the game. It’s all the other category talks about…Yeah we’ve got that:
✓ Premium hard coating for scratch resistance
✓ Ripel™ – Hydrophobic and Oleophobic coating
✓ Easy clean – All you need is a dry soft cloth
✓ Reduced eye fatigue
✓ 100% UVA/B/C protection and removal of bad blue light

The Reviews Are In

Here’s what you guys are saying about PBO.

Team D

"Our entire fishing team got a pair for our last tournament in Rockport, TX! These sunglasses are like national geographic lenses. I wear them regularly in Galveston Bay - they are in great shape, no peeling paint, no scratched lenses, no glare, perfect fishing sunglasses. Light weight, comfortable with a hat, and the best protective case with a clip!

Title

Mansfield

$239.00

Austin M

"These lenses are great. I spend over 200 days a year on the water guiding my clients to fish. Having the right glasses is imperative and these lense far exceeded my expectations. They really take the glare off the water and create a perfect picture to find fish even in challenging conditions! I would recommend PBO over any other brand on the market!."

Title

Andros

$239.00

Steve C

"PBO eyewear ticks all the right boxes for me: the ability to clearly see my electronics, 100% UV protection, reduced eye strain, and they’re incredibly light. These lenses are a game-changer."

Title

Vermilion

$295.00

Ben G

"The best glasses I've ever owned .... This is one of four pairs I've purchased. I love the variable lens choices for different conditions. If you haven't tried out PBO, you are missing out!"

Title

Bluegreen

$295.00

List
Map

Lens: Inshore + Flats: Andros

Chandy

Why You'll Love PBO

Choose your pursuit. Choose your lens. Choose your frame.

Inshore + Flats

Offshore

Freshwater

Electronics

Hunt + Shoot

Different Strategy. Different Tech.

Introducing SpectraLoc™

The Reviews Are In

Mansfield

Andros

Vermilion

Bluegreen