Purpose Built Optics
FORMULATED BY PURSUIT
Purpose Built
Are you ready? You’ve put in the time, you’ve got the gear. In fact, everything you take on the water and to the field leverages advancements in technology designed to provide you maximum advantage. Except your sunglasses...until now! While some of the old guard see glasses as a fashion accessory, we believe they should be Technical Eyewear, held to a higher standard and purpose built to be an essential tool for enhancing your sight. The most important connection to your target!
Different Tech
A pursuit based approach requires a next gen solution. PBO developed SpectraLoc technology to formulate lenses using AI color mapping to highlight what matters most and filter distractions. The water’s color-clarity, available light and the contrast between pockets, potholes and grass are just a sampling of the many variables used to produce a series of lenses, matched and refined, to provide an unmistakable visual advantage.
Case Study - Electronics
See What You've Been Missing
Have you ever experienced a dark image when looking at your electronics while wearing polarized glasses? PBO's Electronics line features a revolutionary polarized lens formulation calibrated by SpectraLoc to provide better color separation and perfectly clear, unobstructed view of your electronics.
Featured Lenses By Pursuit
Often described as “HD” due to its ability to define the edges where predators feed, Chandy is perfect for sight casting to fish and ambush spots in clear to stained water against a dark bottom.
The Bluegreen lens is formulated to maximize color separation when reading screens with a Blue/Green color scheme. The relatively low VLT gradient makes it ideal in extremely bright conditions or for those sensitive to bright light.
Built on the same platform as the Azores, the Madeira excels on the weedline. Using smart contrast, this lens has a higher VLT to help you see well below the sargassum.
Whether you shoot sporting clays at the national level or hand throw a few to knock the dust off, the Helotes lens is formulated to highlight orange, white and yellow targets while supressing the background so you can lock on quickly and stay focused through the break.
Used by many on the tournament trails, Champlain is a great lens when seeing submerged structure is key.
